Messages Financials Corporate Info Business Units Other
Management’s Discussion and Analysis
The commercial jet aircraft market and the airline industry remain extremely competitive. Competitive pressures and increased lower-fare personal travel have combined to cause a long-term downward trend in passenger revenue yields worldwide (measured in real terms). Market liberalization within Europe has enabled low-cost airlines to enter the market. These airlines increase the downward pressure on airfares, similar to the competitive environment in the United States. Airfares between Asia and the United States are among the lowest yield (airfare divided by revenue passenger miles) of any in the world. These factors result in continued price pressure on the Company’s products. Major productivity gains are essential to ensure a favorable market position at acceptable profit margins.
In July 2000, three major European aerospace companies (Aerospatiale Matra of France, DaimlerChrysler Aerospace of Germany and Construcciones Aeronautica of Spain) combined to form the European Aeronautic Defence and Space Company (EADS). As a result of the formation, EADS became an 80% owner of Airbus Industrie (AI) and led the effort for the formation of the Airbus Integrated Company (AIC) in early 2001. The creation of the AIC effectively changes the Airbus role, from that of a marketer/distributor of large commercial airplanes to one including complete manufacturing responsibility. The AIC is incorporated under French law as a privately held corporation owned 80% by EADS and 20% by BAE Systems.
Over the past five years, sales outside the United States have accounted for approximately 51% of the Company’s total Commercial Airplanes segment sales; approximately 46% of the Commercial Airplanes segment contractual backlog at year-end 2001 was with customers based outside the United States. Continued access to global markets remains vital to the Company’s ability to fully realize its sales potential and projected long-term investment returns.
The impact of world trade policies In 1992, the United States and the European Union entered into a bilateral agreement disciplining government subsidies to Airbus Industrie. Among other things, the agreement limited the amount of the subsidy to no more than 33% of the total development costs for each airplane program. It also calls for a “progressive reduction” in that level of support. However, in 1994, more than 130 countries, including all the states of the European Union, signed the Subsidies and Countervailing Measures (SCM) Agreement at the World Trade Organization (WTO) in Geneva. The 1994 SCM Agreement prohibits government subsidies to virtually all industries, including the aerospace industry. The Company welcomed the restructuring of Airbus into a “Single Corporate Entity” assuming that Airbus complies with the 1994 SCM and results in more transparent financial reporting.
The WTO promotes open and non-discriminatory trade among its members. Among other things, it administers an improved SCM Agreement, applicable to all members, that provides important protections against injurious subsidies by governments. It also uses improved dispute settlement procedures to resolve disagreements among nations — a provision not found in the 1992 bilateral agreement. The 1992 bilateral United States- European Union agreement and the later-in-time WTO SCM constitute the basic limits on government supports of development costs. The Company takes the position that the 1994 WTO SCM is the controlling agreement.
See the discussion concerning the European Union challenge that has been filed with the WTO related to U.S. Foreign Sales Corporation and Extraterritorial Income Exclusion tax provisions.
Governments and companies in Asia and the former Soviet Union are seeking to develop or expand airplane design and manufacturing capabilities through teaming arrangements with each other or current manufacturers. The Company continues to explore ways to expand its global presence in this environment.
Summary Although near-term market uncertainties remain, particularly with respect to the recovery post September 11, 2001, the long-term market outlook appears favorable. The Company is well positioned in all segments of the commercial jet airplane market, and intends to remain the airline industry’s preferred supplier through emphasis on product offerings and customer service that provide the best overall value in the industry.
Military Aircraft and Missile Systems Business Environment and Trends
The Company is the world’s largest producer of military aircraft and the second largest supplier to the U.S. Department of Defense. The Company’s Military Aircraft and Missile Systems segment portfolios are well balanced among research and development, major development programs, current production and upgrade activities, and post-production aerospace support activities. The Company continues to explore a wide array of options and opportunities for growth around the globe.
Militaries worldwide are transforming their forces and changing their approach to acquisition. The transformation in forces is evidenced by a trend toward smaller, but more capable and more technologically advanced, force structures. The transformation in acquisition is evidenced by an increasing trend toward cooperative international development programs and a demonstrated willingness to explore new forms of acquisition and ownership including the lease of military support aircraft. The Company is uniquely positioned to integrate the customer knowledge, large-scale systems integration and lean enterprise competencies of its Commercial Airplanes, Military Aircraft and Missile Systems, and other operating segments into value creating solutions for its military customers.
Annual Report Homepage   Back Next
1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20
The Boeing Company logo
Contact Us | Site Map | Site Terms | Privacy | Copyright  
© 2002 The Boeing Company. All rights reserved.